About Me
I'm a creative jack-of-all-trades who thrives where storytelling meets strategy. I've built my career around turning big, sometimes messy ideas into narratives that actually connect with people. Whether I'm building AI tools for restaurants, crafting viral social campaigns, or geeking out over analytics, I bring a mix of creativity and precision to everything I do.
For me, content creation is all about keeping it real—none of that forced "let's be creative now" energy. The best ideas always come out of those unplanned moments, like when a casual kitchen brainstorm turned into StrauntSavant, an AI tool that's now helping restaurant staff work smarter. It's that unspoken flow in collaborative spaces that sparks the magic, and I live for that.
I've always believed that the best growth happens when you lean into discomfort. Whether it's taking on challenges I've never faced, experimenting with new platforms, or diving headfirst into unfamiliar territory, I see every opportunity as a chance to learn something new and get better. My mantra? "Fail fast." Whether it's growing TikTok accounts 9.5x or building a community of over 850,000 followers, I treat every project as an experiment and every metric as a chance to improve.
Skills & Expertise
Technical
Marketing
Leadership
Experience
Marketing Representative
Sony Music Entertainment
Leading end-to-end product marketing initiatives, managing $25K+ budgets, and achieving 35% increase in campus streaming rates through data-driven Gen Z engagement strategies.
Director of Content Creation
SoundMind App Startup
Led a creative team of five while implementing automated systems for enhanced efficiency. Engineered 9.5x growth on TikTok through authentic storytelling and strategic content optimization.
Digital Marketing Specialist
SoundMind App Startup
Quadrupled daily user activity through data-driven optimization and platform expertise. Elevated SEO performance and optimized paid social campaigns for enhanced ROI.
Content Creator and Social Media Consultant
Personal Ventures and Consulting
Built a personal following of 850K+, achieved 30M views for Golf Pride's TikTok series, and drove exponential growth for clients including a 600x increase in TikTok following.
Featured Projects
StrauntSavant
Co-founded and developed an AI platform for restaurant operations, focusing on allergy safety and service optimization. Implemented machine learning algorithms to enhance food safety protocols and streamline staff training.
Sony Data Dump
Led a comprehensive nationwide survey of 12,000+ Gen Z respondents, analyzing music consumption patterns and social media behavior. Improved campaign precision by 20% through data-driven insights.
Ridge Wallet Campaign
Orchestrated and executed social media campaigns achieving over 5 million views and significant engagement growth. Developed and implemented content strategies that resonated with target demographics.